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Apple CEO trumps Trump, reframing his name game

Trump referred to Tim Cook as Tim Apple
15865916_web1_timapple

To President Donald Trump, it was an awkward slip of the lip. To Apple CEO Tim Cook, it was an opportunity to poke some sly fun at a president who has often clashed with the tech industry.

A day after Trump mistakenly referred to Cook at a White House meeting as 91裸聊视频淭im Apple91裸聊视频 91裸聊视频 an understandable slip, perhaps, coming from the owner of the Trump Organization 91裸聊视频 Cook quietly altered his Twitter profile , replacing his last name with the Apple logo.

READ MORE: iPhone sales are falling, and Apple91裸聊视频檚 app fees might be next

Cook didn91裸聊视频檛 publicly acknowledge the change, but it didn91裸聊视频檛 take long for Apple fans to notice and spread the word.

Non-Apple fans, though, may not get the joke. Cook91裸聊视频檚 Apple-logo icon is only visible on iPhones and Mac computers. On Windows, it91裸聊视频檚 a blank square on Android, it renders variously as an X-ed out or blank grey rectangle. (91裸聊视频淭im Square91裸聊视频 was probably not the connotation the Apple CEO was going for.)

That91裸聊视频檚 not wholly surprising for Apple, which famously prefers its own devices and software over others. Apple didn91裸聊视频檛 respond to a query about the logo misstep (if indeed it was a misstep).

The White House, meanwhile, appears to be engaged in some damage control. In the official transcript of the meeting , the words 91裸聊视频淭im91裸聊视频 and 91裸聊视频淎pple91裸聊视频 are separated by a dash as if Trump had paused, possibly to thank both the executive and the company.

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