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Environmental group accuses B.C.91裸聊视频檚 Lululemon of greenwashing

Stand.earth says clothing firm91裸聊视频檚 records don91裸聊视频檛 reflect marketing, wants competition bureau probe
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A non-profit organization in British Columbia says it has asked Canada91裸聊视频檚 Competition Bureau to investigate athletic-wear giant Lululemon, arguing the company is misleading customers about its environmental impacts. The Lululemon logo is seen on a wall at the company91裸聊视频檚 headquarters in Vancouver, B.C., Thursday, May 25, 2023. THE CANADIAN PRESS/Darryl Dyck

A non-profit organization in British Columbia says it has asked Canada91裸聊视频檚 Competition Bureau to investigate athletic-wear giant Lululemon, arguing the company is misleading customers about its environmental impacts.

A statement from Stand.earth says Lululemon has been using the slogan 91裸聊视频淏e Planet91裸聊视频 as part of its 91裸聊视频渋mpact agenda91裸聊视频 released in 2020, but the company91裸聊视频檚 own reports reveal a doubling of greenhouse-gas emissions since then.

Lululemon91裸聊视频檚 2022 impact report says its 91裸聊视频減roducts and actions help lead (the) industry toward a climate-stable future where nature and people thrive.91裸聊视频

It says the Vancouver-based company aims to meet a series of climate action targets by 2030, including a 60-per-cent reduction in emissions intensity for 91裸聊视频淪cope 391裸聊视频 operations, which encompasses the making and shipping of clothing globally.

But Lululemon91裸聊视频檚 reports, cited by Stand.earth, show total emissions for that category rose to nearly 1.7 million tonnes, up from about 830,000 tonnes in 2020.

Lululemon did not immediately respond to a request for comment.

The company91裸聊视频檚 report shows 91裸聊视频淪cope 391裸聊视频 activities represent 99.7 per cent of its total carbon footprint.

The report says Lululemon has met its goal to power its own facilities with 91裸聊视频渞enewable electricity,91裸聊视频 while noting the goal to reduce emissions in 91裸聊视频淪cope 391裸聊视频 operations 91裸聊视频渘eeds acceleration.91裸聊视频

Tzeporah Berman, international program director for Stand.earth, told a press conference on Monday that Lululemon91裸聊视频檚 branding amounts to 91裸聊视频済reenwashing,91裸聊视频 purporting to be a climate steward while pocketing profits associated with rising emissions.

The Competition Bureau has yet to confirm whether it has received the application from Stand.earth to investigate Lululemon under the Competition Act.

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