A Lake Country business celebrated its 10th birthday recently and shows no signs of slowing down.

Ten years ago, Chris and Addie Pafiolis welcomed their fourth child into the world and decided to launch a business from their kitchen table in The Lakes neighbourhood. After a year of creating a business plan, figuring out how to start it, where to get the materials and more, Sweetlegs 91裸聊视频� a body-positive apparel store 91裸聊视频� was born.

91裸聊视频淚t91裸聊视频檚 been a wild road with ups and downs and everything in between91裸聊视频� said Chris.

91裸聊视频淚t91裸聊视频檚 been a rollercoaster,91裸聊视频� added Addie.

Chris and Addie91裸聊视频檚 first location was down the road from their home in the back of Lakewood Mall, which eventually changed to a storefront store there. Before they were even open, people would knock on the door with their money ready, Addie added.

Over time as they grew, they moved to their current location at 104-9950 main Street in Lake Country. They also now have an e-commerce location on McCurdy Road in Kelowna.

Over the 10 years, they91裸聊视频檝e grown so much that they commonly set their products anywhere they go and have shipped orders all over the world.

91裸聊视频淲e91裸聊视频檝e been in Europe and Disneyland and see people wearing our products,91裸聊视频� said Addie. 91裸聊视频淥ur focus is to build confidence and that wasn91裸聊视频檛 out intention when we started. It91裸聊视频檚 so fun to see people out in the wild wearing them and it91裸聊视频檚 hard to keep your mouth quiet like 91裸聊视频業 made those!91裸聊视频�

Chris added they91裸聊视频檝e shipped orders up to the North Pole as well as Egypt and also every country.

91裸聊视频淥ur coolest one was during the pandemic, I saw on social media and saw Emily Hampshire from Schitt91裸聊视频檚 Creek wearing a pair of our leggings to the Grammy91裸聊视频檚,91裸聊视频� said Addie.

91裸聊视频淲e have fans all over the place, fans you would never expect,91裸聊视频� said Chris.

Of course over 10 years, ups and downs are going to happen but as worried as they were, they were able to make it through the pandemic.

91裸聊视频淲e expected the worst like everybody,91裸聊视频� said Chris. 91裸聊视频淚t was one of those things where you don91裸聊视频檛 know where it91裸聊视频檚 going but in the end, we did quite well.91裸聊视频�

Since then, other obstacles have provided a bit of a challenge as well.

91裸聊视频淭he rising costs has been tricky and we navigate that like any other business,91裸聊视频� stated Chris.

For the 10th anniversary, Sweetlegs hosted a 60 per cent off sale in store and online, had a draw for a superfan, a photobooth and cupcakes at their store, and created live videos with customers as they arrived to the store.

91裸聊视频淭he key to our business and our success is the staff, we got such a great team from marketing to the warehouse, the team makes this happen,91裸聊视频� said Chris. 91裸聊视频淚t91裸聊视频檚 fun building the relationships with staff and the customers.91裸聊视频�

91裸聊视频淎 big thank you to the community, we wouldn91裸聊视频檛 be here without everyone locally who supported us and helped us build our business,91裸聊视频� added Addie. It91裸聊视频檚 been empowering and kind of shocking to watch it grow.91裸聊视频�

As for the next 10 years, Chris and Addie want to keep their message the same.

91裸聊视频淚f we can just keep spreading body confidence and size inclusivity, that rewards us.91裸聊视频� said Addie.

Hand-in-hand with their 10th anniversary, Sweetlegs is launching an ambassador program on April 15.

91裸聊视频淚t91裸聊视频檚 something were super excited to launch,91裸聊视频� said Chris.

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