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91ƵMr. Baseball91Ƶ Bob Uecker, Brewers announcer, dies at 90

A bit player as an athlete, Uecker became an icon of the sport for his voice and media personality
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FILE - Milwaukee Brewers radio announcer Bob Uecker tips his cap before a baseball game between the Milwaukee Brewers and the Miami Marlins,, July 28, 2024, in Milwaukee. (AP Photo/Aaron Gash)

Bob Uecker, the voice of his hometown Milwaukee Brewers who after a short playing career and honors from the Hall of Fame, has died. He was 90.

The team announced Uecker died Thursday morning, calling it 91Ƶone of the most difficult days in Milwaukee Brewers history.91Ƶ In a statement released by the club, Uecker91Ƶs family said he had battled small cell lung cancer since early 2023.

91ƵEven in the face of this challenge, his enthusiasm for life was always present, never allowing his spirit to falter,91Ƶ the family said.

Uecker was best known as who earned his nickname during one of his numerous appearances on Johnny Carson91Ƶs late night show.

Born and raised in Milwaukee, Uecker was a beloved member of the baseball community and a pillar of the sport in Wisconsin.

When the Brewers title in 2024, manager Pat Murphy threw an arm around Uecker in the locker room, pulling him in tight as players white-knuckled their corks, ready to shower 91ƵMr. Baseball91Ƶ in Champagne.

91ƵThere is no one 91Ƶ there is no one 91Ƶ who epitomizes a champion the way this man does right here,91Ƶ Murphy proclaimed as the players chanted 91ƵUUUUUECK.91Ƶ

91ƵWhat an example for us to be with every single day 91Ƶ Bob Uecker.91Ƶ

Uecker signed his first professional contract with the Milwaukee Braves in 1956 and reached the majors in 1962. He91Ƶd last six seasons in the big leagues as a backup catcher, finishing with a .200 average and 14 homers.

He won a World Series ring with St. Louis in 1964 and also played for Atlanta and Philadelphia.

91ƵCareer highlights? I had two,91Ƶ he often joked. 91ƵI got an intentional walk from Sandy Koufax and I got out of a rundown against the Mets.91Ƶ

Uecker also befriended former Brewers owner and MLB commissioner Bud Selig, who initially hired him as a scout. Selig liked to joke about how Uecker91Ƶs initial scouting report was stained with mashed potatoes and gravy.

Selig eventually brought Uecker to the broadcast booth. Uecker of the Brewers in 1971, in the second year after the team moved from Seattle.

Uecker remained with the club from that point on and became one of the Brewers91Ƶ most indelible figures. Brewers manager Craig Counsell grew up in the Milwaukee area and remembered spending summer days throwing a baseball against the roof and catching it while listening to Uecker91Ƶs broadcasts.

91ƵThere91Ƶs no single person in this franchise91Ƶs history who has been as iconic and as important as Bob Uecker,91Ƶ said Jeff Levering, a member of the Brewers91Ƶ broadcast team since 2015.

Even as his celebrity status grew nationwide, Uecker savored the opportunity to continue calling games to fans in his hometown.

91ƵTo be able to do a game each and every day throughout the summer and talk to people every day at 6:30 for a night game, you become part of people91Ƶs families,91Ƶ Uecker once said. 91ƵI know that because I get mail from people that tell me that. That91Ƶs part of the reward for being here, just to be recognized by the way you talk, the way you describe a game, whatever.91Ƶ

Uecker was honored by the Hall of Fame with the Ford C. Frick award in 2003 and spent nearly 20 minutes keeping the Cooperstown, New York, crowd of about 18,000 in stitches.

91ƵI still 91Ƶ and this is not sour grapes by any means 91Ƶ still think I should have gone in as a player,91Ƶ he quipped.

91ƵUeck91Ƶ got his big break off the field after opening for Don Rickles at Al Hirt91Ƶs nightclub in Atlanta in 1969. That performance caught Hirt91Ƶs attention, and the musician set him up to appear on 91ƵThe Tonight Show91Ƶ with Johnny Carson. He became one of Carson91Ƶs favorite guests, making more than 100 appearances.

Carson was the one who dubbed Uecker 91ƵMr. Baseball.91Ƶ And the name stuck.

But Uecker91Ƶs comedy was just a part of his abilities. His warm storytelling and delivery made Uecker a natural to become one of the first color commentators on network TV broadcasts in the 1970s with ABC. In the 91Ƶ90s, he teamed up with Bob Costas and Joe Morgan for the World Series.

From there, Uecker reached most households as one of the Miller Lite All-Stars in popular commercials for the beer brand based out of Milwaukee and Uecker later launched his TV acting career in 1985 on the ABC sitcom, 91ƵMr. Belvedere.91Ƶ

Uecker played George Owens during the successful 122-episode run of the series that lasted six years, as the head of the family and sports writer in a home that brings in a butler who struggles to adapt to an American household.

In a bit of casting that kept things pretty close to home, Uecker also played a prominent role in the movies Major League (1989) and Major League II (1994) as crass announcer Harry Doyle for a down-and-out Cleveland Indians franchise that finds a way to become playoff contenders.

91ƵI91Ƶm part of American folklore, I guess,91Ƶ Uecker told The Associated Press in 2003. 91ƵBut I91Ƶm not a Hollywood guy. Baseball and broadcasting are in my blood.91Ƶ

His wry description of a badly wayward pitch 91Ƶ 91ƵJuuuust a bit outside!91Ƶ 91Ƶ in the movie is still often-repeated by announcers and fans at ballparks all over.

Uecker91Ƶs acting left some to believe he was more about being funny than a serious baseball announcer, but his tenure and observations with the Brewers were spot on, especially when games were tight. Equally enjoyable were games that weren91Ƶt, when Uecker would tell stories about other major leaguers, his own career and his hobbies as an avid fisherman and golfer.

91ƵI don91Ƶt think anyone wants to hear somebody screwing around when you got a good game going,91Ƶ Uecker said. 91ƵI think people see 91ƵMajor League91Ƶ and they think Harry Doyle and figure that91Ƶs what Bob Uecker does. I do that sometimes, I do. But when we91Ƶve got a good game going, I don91Ƶt mess around.91Ƶ

In his later years, he took a serious approach to his health, swimming daily leading up to heart surgery in April 2010. Very soon after the procedures, doctors said Uecker returned to walking several miles and was ahead in recovery.

Uecker pushed to return to the booth and began calling games again in July, saying he bribed the doctors by allowing them to throw out the first pitch.

91ƵYou talk about all the things Bob has done, he never wanted to leave Milwaukee,91Ƶ Selig said. 91ƵAbove all, he made himself into a great play-by-play announcer. That91Ƶs what he did. He91Ƶs everything to this franchise and loves every minute of it.91Ƶ

Uecker91Ƶs own career provided him most of his material. His former teammates said Uecker would do impressions of other broadcasters on the bus, but Uecker turned the spotlight on himself after his playing career was over.

91ƵI signed with the Milwaukee Braves for $3,000. That bothered my dad at the time because he didn91Ƶt have that kind of dough,91Ƶ he said 91ƵBut he eventually scraped it up.91Ƶ

Another classic: 91ƵWhen I came up to bat with three men on and two outs in the ninth, I looked in the other team91Ƶs dugout and they were already in street clothes.91Ƶ

Uecker also presided over the stirring ceremony that closed Milwaukee County Stadium in 2000. When the Brewers91Ƶ new stadium opened as Miller Park in 2001, the team began selling 91ƵUecker Seats91Ƶ high in the upper deck and obstructed for a $1.

The stadium, now known as American Family Field, has two statues in Uecker91Ƶs honor. There91Ƶs a statue outside the stadium and another one in the back of Section 422, a nod to the Miller Lite commercial in which he famously said 91ƵI must be in the front row!91Ƶ while getting taken to one of the worst seats in the ballpark.

After the Brewers were eliminated from the playoffs in 2024, Uecker91Ƶs last season, 91ƵMr. Baseball91Ƶ made sure to and offer support to players in a way only he could.

91ƵThat was kind of tough. All the other stuff, it is what it is. 91Ƶ Talking to Ukie, one on one, was tough,91Ƶ outfielder Christian Yelich said at the time. 91ƵHe means a lot. He means a lot. I91Ƶve gotten to know him pretty good over the last seven years. 91Ƶ He91Ƶs right over there. Just a great guy, a great guy.91Ƶ





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