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B.C. non-profit91Ƶs Valentine91Ƶs Day cards say 91ƵI love you91Ƶ in Indigenous language

Kw91Ƶumut Lelum Foundation emphasizes revitalization of Hul91Ƶq91Ƶumi91Ƶnum

A Nanaimo-based non-profit is asking people to express their love in Hul91Ƶq91Ƶumi91Ƶnum this Valentine91Ƶs day.

In an effort to revitalize and teach the region91Ƶs First Nations language and raise money and awareness about the foundation, Kw91Ƶumut Lelum Foundation is selling Valentine91Ƶs cards and e-cards.

Cards feature artwork by Benson Nelson, a Snaw-Naw-As and Nuxalk Nation youth, and the word nu stl91Ƶi91Ƶ ch, which means 91ƵI love you.91Ƶ The foundation is also promoting other Valentine91Ƶs-related words, 91Ƶiyus mulintu skweyul (happy couples day or Valentine91Ƶs day), nan ch91Ƶ uw91Ƶ nu stl 91Ƶi91Ƶ siem (you are important to me) and tl91Ƶi91Ƶstamu tsun (I hold you dearly), as part of the campaign.

Sharon Hobenshield, executive director, credits the foundation91Ƶs communications team for conceiving the idea, as it had discussed a visual way to invite people to promote the foundation and emphasize revitalization of the language.

91ƵIn truth and reconciliation, it91Ƶs recognizing 91Ƶ that there is a distinct language of Hul91Ƶq91Ƶumi91Ƶnum and that these communities are trying to revitalize it and use it and inviting people to know that it exists and to show respect by acknowledging and trying to use it in their daily language in our communications and relationships as we grow as a community,91Ƶ said Hobenshield.

Some of the initiatives that will benefit from proceeds include language revitalization programs and scholarships, said Hobenshield.

Kw91Ƶumut Lelum Child and Family Services announced the formation of the foundation last summer, representing nine Coast Salish First Nations, including Snuneymuxw, Snaw-Naw-As and Stz91Ƶuminus, with a goal of collaborating with donors to assist Indigenous children and families.

91ƵThe foundation is all about the youths 91Ƶ So bringing Benson in and inviting him to do the artwork just speaks to the values and how we want to include youths going forward,91Ƶ said Hobenshield.

Nelson, soon to be 11, referred to the artwork on the cards as 91ƵMother Earth91Ƶs Heart.91Ƶ

91ƵI hope it influences a bunch of young artists that want to learn their culture,91Ƶ he said.

E-cards can be purchased via the foundation91Ƶs website and physical cards can be purchased at numerous locations from Nanoose Bay to Ladysmith. For more information, visit .

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Karl Yu

About the Author: Karl Yu

I joined Black Press in 2010 and cover education, court and RDN. I am a Ma Murray and CCNA award winner.
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