91Ƶ

Skip to content

Why Gen Z loves the 91Ƶold school91Ƶ digital point-and-shoot camera

Nostalgia for 91Ƶa mythical past91Ƶ
web1_20240830160820-d6fe323524b7dbf5904630cbafc7f4735cb06391e30888778cf8ccd3a9237bfc
Anya Chigak poses for a photo using an older digital camera in this 2022 handout photo. THE CANADIAN PRESS/HO - Anya Chigak

The photos are grainy, poorly lit or pixelated. The flash has washed out the subjects or illuminated only a portion of the scene. There may be a tiny orange time stamp in the bottom right-hand corner.

But the photographers don91Ƶt mind; it91Ƶs what they91Ƶre going for, said 20-year-old Anya Chigak.

91ƵIt captures the vibe a lot more than a clean photo taken by your phone.91Ƶ

Like many of her peers, Chigak has embraced compact digital cameras 91Ƶ a token of the past she hopes will keep her tethered to the present.

The marine biology student from Cambridge, Ont., pilfered one from her mom and purchased the other second-hand for $10. Neither can produce the quality of the camera built into hersmartphone.

Chigak was in Grade 10 when she started using her mom91Ƶs old digicam from the mid-aughts, wary of the allure of her phone91Ƶs notifications and looking for a way to capture memories while staying in the moment.

The results also match her esthetic sensibilities.

91ƵI91Ƶm very into antiques and vintage,91Ƶ she said. 91ƵI work at an antique store and I collect records and vintage clothes and cassettes, so I91Ƶve always liked the older look of photos better.91Ƶ

They remind her of the contents of her parents91Ƶ old photo albums, which she always preferred to the well-lit, perfectly crisp and immaculately edited pictures that populated her social media feeds.

Selma Purac, a professor at Western University91Ƶs faculty of information and media studies, said the digicam is just the latest in a long line of out-of-date technology to capture the youth zeitgeist: vinyl, yes, but also disposable cameras and instant cameras, reminiscent of old Polaroids.

91ƵThese are artifacts of an earlier time, and I think that makes them kind of transportive,91Ƶ Purac said.

Her students and those younger than them, the ones embracing the digicam trend, came of age during the COVID-19 pandemic and are entering a precarious future shaped by climate and cost-of-living crises.

91ƵAnd then there91Ƶs the mental health crisis that91Ƶs been brought on by their engagement with digital media,91Ƶ Purac added. 91ƵSo this desire to reach to a mythical past, a more positively framed past, kind of makes sense.91Ƶ

That framing of the past is a key ingredient to nostalgia, she said.

READ MORE:

91ƵThere is a real simplification underlying most nostalgia. Nostalgia is memory that necessitates forgetting. It91Ƶs memory that necessitates erasure, because what we91Ƶre doing is we91Ƶre reaching back to a perceived simpler time.91Ƶ

Emma Soper, a 23-year-old linguistics student in Hamilton, can put an exact year to that time: 2011, when she was nine years old and got the digital camera she still uses today.

91ƵIt91Ƶs comforting to go back to a time when there was less responsibility and things felt more like someone else was deciding for you 91Ƶ it91Ƶs kind of a break from the mentality of: 91ƵI91Ƶve gotta figure this out on my own,91Ƶ91Ƶ she said.

She also likes that the photos she takes with the digital camera aren91Ƶt necessarily for sharing.

91ƵIt91Ƶs not like, 91ƵI91Ƶm gonna upload this to VSCO and adjust the contrast and the sharpness and the saturation and make sure I have a nice caption,91Ƶ91Ƶ Soper said. 91ƵIt was just, smile for the camera, and that91Ƶs it 91Ƶ even though I know full well I will likely post some of those pictures on Instagram.91Ƶ

Cedrick Pizarro has perfected his process for sharing the photos from his digital camera.

The 20-year-old flight services student from Toronto has become his friend group91Ƶs de facto photographer 91Ƶ and unlike Chigak and Soper, he91Ƶs editing his pictures. He uploads them to Darkroom, an app in which he91Ƶs created preset filters to enhance the retro feel.

Then, Pizarro shares the photos to his Instagram stories so his friends can see them and ask for copies.

But Pizarro is using more than just his digital camera: he also takes photos with his phone and an Instax instant camera.

The phone is good for videos and immediate sharing, while the Instax photos feel more spontaneous.

91ƵThere91Ƶs no second take,91Ƶ he said of his digicam. 91ƵWith the digital camera, you can take more and more, while Instax only has 10 (sheets of film.)91Ƶ

In that sense, the digital camera is unlike the phone and the film camera, he said.

91ƵIt91Ƶs so fun taking photos without knowing the outcome,91Ƶ he said. 91ƵYou can see it in the camera, but it91Ƶs so small91ƵIf you take a photo on your phone and then you see it, you91Ƶll want to redo it.91Ƶ

An added bonus?

91ƵWhen I was a kid I wasn91Ƶt able to use the digital camera because it could be broken easily,91Ƶ he said. 91ƵSo now I get a chance to take pictures whenever I want.91Ƶ

Nicole Thompson, The Canadian Press





(or

91Ƶ

) document.head.appendChild(flippScript); window.flippxp = window.flippxp || {run: []}; window.flippxp.run.push(function() { window.flippxp.registerSlot("#flipp-ux-slot-ssdaw212", "Black Press Media Standard", 1281409, [312035]); }); }